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New: UK Fitness Report 2025 now available for pre-orderEvolve Insights — Padel: from boom to durable categoryUpcoming Event · Operators Roundtable · London · 12 JuneWebinar — Member retention benchmarks 2025 · Replay liveSwim Report 2025 — early data preview for subscribersEvolve at ukactive National Summit · Stand 14New: UK Fitness Report 2025 now available for pre-orderEvolve Insights — Padel: from boom to durable categoryUpcoming Event · Operators Roundtable · London · 12 JuneWebinar — Member retention benchmarks 2025 · Replay liveSwim Report 2025 — early data preview for subscribersEvolve at ukactive National Summit · Stand 14
One platform. Four practices.

Decision-grade intelligence for the leisure & wellbeing economy

Evolve unifies three decades of leisure sector data with agentic AI — giving operators, suppliers, healthcare partners and investors the evidence to make sharper decisions in seconds.

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pinpointai.evolve.io / catchment / SW1A
Catchment analysis · 5km radiusUpdated live
Population
182,400
Active members
14.2%
Avg. spend
£48/mo
Sites in radius
23
Member acquisition vs. churn — last 7 quarters
Acquired Churned

Trusted across the leisure economy

Pure GymDavid LloydNuffieldVirgin ActiveThird SpaceLes MillsTechnogymMatrixPrecorBH Fitness
Four practices. One platform.

Leisure data has lived in silos for decades. We unify it.

Proprietary archive, agentic platform, independent research and bespoke consulting — under one master brand, with the discipline of a single editorial team.

i
Platform

PinpointAI

Our agentic AI intelligence system, turning sector data into decision-grade analysis at speed. Lenses, Scopes and the full Pinpoint Analysis — turning a postcode into a decision in seconds.

Tour the platform
ii
Data

LeisureDB

The proprietary 30-year sector archive — facility, member and demographic datasets — combined with strategic partner data and curated third-party sources. All instrumented, all live.

See the vault
iii
Research

Independent research

Authoritative sector reporting — the annual UK Fitness Report, the Swim Report, market intelligence briefings, and bespoke intelligence commissioned by operators, suppliers and investors.

Browse our reports
iv
Consulting

Consulting services

Bespoke advisory for operators, suppliers, investors and capital partners — from site strategy and market entry to programme design and portfolio support.

Talk to our team

Every connection counts

Here's how Evolve works.

30 yrs
of proprietary leisure sector data
12K+
facilities instrumented across the UK
Seconds
from postcode to decision-grade analysis
Field notes

From the practice

"We used to spend six weeks on a feasibility. With Evolve, we get a defensible answer before lunch — and the working out is auditable."

Director of Strategy
Multi-site health club operator
Talk to our team

See your catchment, your category, your portfolio — in one view.

Book a 30-minute walkthrough with the Evolve team. Bring a postcode.